Shura – White Light (Video + Factory Floor Remix)
Shura has premiered the video to forthcoming single ‘White Light’, as well as a brooding remix by Gabe Gurnsey of Factory Floor. ‘White Light’ will be released on July 24th via Polydor, and has already reached #1 on Hype Machine and received a Hottest Record from Annie Mac on Radio 1. With festivals to come at the likes of Latitude, Festival No.6, Bestival and Reading & Leeds, Shura’s UK headline tour – featuring her third ever London show at Electric Brixton on September 17th – is on sale now.
A bold step out of the bedroom-based R&B balladry which has quickly won her an impassioned following, the surreal video to ‘White Light’ was filmed in Cheddar Gorge and partly inspired by Shura’s twin brother – who now takes a starring role in the clip. Lyrically, while ‘White Light’ in part explodes the personal out into a sci-fi fantasy, it joins former single ‘2Shy’ in embracing that social weirdness which ultimately makes you unique.
“It’s like someone’s taken something really shiny and rubbed it with sandpaper,” Shura says of her instantly-recognisable sound, which – if ‘White Light’ is anything to go by – continues to evolve from her parents’ colourful musical household (Dad’s prog vinyl, her brother’s drum-and-bass DJ’ing) to Shura’s own learning curve on the acoustic open-mic circuit.
Shura is presently recording her debut album, ahead of the following live dates for the year ahead.
June 29 Italy Arena di Verona w/ Mumford and Sons
July 1 Ibiza Ibiza Rocks w/ Jungle
July 16 Norway Slottsfjell Festival
July 17 Germany Melt Festival
July 19 Suffolk Latitude
July 21 Zcre Beach Croatia Rocks
July 24 San Francisco Rickshaw Stop
July 28 New York Mercury Lounge
August 1 Copenhagen Trailerpark
August 14 Sweden Way Out West (Stay Out West)
August 21 Belgium Pukkelpop
August 22 Netherlands Lowlands Festival
August 23 Hamburg Dockville Festival
August 26-30 Croatia Dimensons Festival
August 28-30 Reading/Leeds Reading & Leeds Festival
September 4 Portmeirion Festival No. 6
September 5 Ireland Electric Picnic
September 12 Isle of Wight Bestival
UK HEADLINE TOUR: On general sale now via http://www.seetickets.com/tour/shura/
September 17 London Electric Brixton
September 23 Nottingham Rescue Rooms
September 25 Manchester Gorilla
September 26 Glasgow King Tuts
September 28 Leeds Brudenell Social Club
September 29 Birmingham The Oobleck
September 30 Brighton Old Market
October 2 Bristol Marble Factory
Posted on June 25, 2015, in mpfree, video and tagged factory floor, live, mpfree, polydor, remix, Shura, video. Bookmark the permalink. Leave a comment.
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