Shura – White Light
Shura has announced plans for new single ‘White Light’, which premiered on Annie Mac’s Radio 1 show as Hottest Record in the World. This follows recent single ‘2Shy’, which was saw the Anglo-Russian singer and producer sell out her second ever London show (Village Underground), make the Radio 1 B-List, and receive unique interpretations from Warpaint (a rare remix) to Mumford & Sons (who covered ‘2Shy’ in the Live Lounge). With a Field Day slot to follow this weekend – and festivals to come at the likes of Latitude, Festival No.6, Bestival and Reading & Leeds – Shura will headline Electric Brixton on September 17th.
Epic but intimate, ‘White Light’ is a bold step out of the bedroom-based R&B balladry which has quickly earned Shura an impassioned audience, instead combining Arthur Rusell-inspired disco and a love for the undulating psych-rock of The War On Drugs to entrancing effect. Lyrically, the track started out about Shura’s twin brother, before picking up the sci-fi thread which runs through her visuals to describe an alien first glimpsed in the ‘Mass Effect’ game. Ultimately, though, ‘White Light’ is simply about being different, and joins the likes of ‘2Shy’ in embracing the social weirdness which actually makes you unique.